In any industry, a clear, cohesive color palette is key to building trust and establishing a memorable brand. When your business uses a consistent set of colors across its website, social media, and marketing materials, it creates a unified look that clients instantly associate with your professionalism and reliability.

I build websites on both Shopify and Squarespace and I love them both, for very different reasons. Don’t confuse this with a Shopify vs Squarespace thing. It’s not. I believe there is a time to use Squarespace and a time to use Shopify and I wanted to write this article to help you decide which is best for you.

There’s so much to learn about Social Media Marketing and often brands get stuck trying to create content, worrying about their posting, and biting off more than they can chew before they have the basics in place. I asked the fabulous Carma from Carma the Social Chameleon if she would help us to understand a little more about Social Media, how it works and how we can improve ours! Check out these invaluable and easily implemented six steps to success.

The first and most important reason for switching to a Squarespace website, is time.  I have my time back.  I wasted two years on a Wordpress website that I was never happy with.  It didn’t look professional, it lacked functionality and more importantly, I spent so much time trying to figure it out that I wasn’t concentrating on what was important - growing my business